
Powered by MSET’s proprietary AI and machine learning–based Rules Engine, our loyalty platform delivers personalized, one-to-one experiences across all channels and audiences at scale. Using advanced models for customer lifetime value, churn prediction, engagement, reactivation, and more, the engine identifies the most effective actions to drive meaningful business outcomes.
Our platform measures true incremental revenue impact across channels and continuously improves its performance through real-time learning and optimization.
Built with transparency at its core, the AI/ML Rules Engine combines behavioral insights with advanced data science to deliver highly relevant, consistent, and personalized experiences at every customer touchpoint.

Powered by MSET’s proprietary Cyber research AI and machine learning - Empower your Android and iOS apps with the Threat-Events Mobile Intelligence & Control framework. Maintain complete control of the user experience even in the face of cyber and fraud attacks.
Threat-Events transforms security incidents into opportunities to capture valuable attacker insights, strengthen customer trust, and deliver seamless, engaging experiences.

Powered by MSET’s proprietary AI and machine learning - Optical Character Recognition is our in-house solution for detecting and extracting codes from product packaging. It is tailored to custom packaging formats and optimized for printed stickers and multi-line codes.
By owning the OCR stack end-to-end, we can better handle real-world conditions such as glare, blur, and partial images, adapt quickly to new packaging designs, and continuously improve performance without relying on external vendors.
Our product architecture supports both Offline and Online OCR modes, delivering higher accuracy, better scalability, and more consistent results across markets.

Leveraging MSET’s proprietary Flutter-based architecture and embedded loyalty engine, our enterprise-grade white-label platform supports the delivery of scalable, multi-category marketplace solutions. With advanced customization, seamless integrations, and robust infrastructure, we align technology with your business and customer experience objectives.
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Built on MSET’s proprietary AI and machine learning technology, SDKIntel helps organizations automatically detect outdated and vulnerable SDKs across their mobile applications. By integrating directly with your development workflow, CI/CD pipelines, and JIRA, SDKIntel streamlines security and compliance—reducing costs, risks, and manual effort.
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